The legalization of marijuana has opened the doors for entrepreneurs to start their own cannabis business and launch their own line of cannabis products. In the rap world, artists like Wiz Khalifa and Snoop Dogg jumped on the opportunity quick. The Game is another rapper who's launched his own weed company under the name, Trees By Game. As July approaches, The Game announced that he's readying the launch of a new strain that's inspired by the bid to get Lebron to the L.A. Lakers.
The Game hit Instagram to announce his new strain, "LA" Bron James. The rapper shared a photo of the product and explained that's inspired from his hometown and the attempt to bring "King James to the LAKESHOW." His new strain will be hitting dispensaries on July 4th, however, those select few that are invited to his annual 4th Of July party will get some free samples.
"NEW STRAIN ALERT: i Welcome you to enjoy my new @trees.by.game strain “LA” Bron James.... a strain inspired by my city & them trying to bring “King James to the LAKESHOW 🙏🏾. Coming to a dispensary near you 7-4-18. Also exclusively lit at my annual “4th of July” party & available for FREE CONSUMPTION 🔥💨 #TreesByGame," he wrote in the caption.
As he gets ready to drop his upcoming strain, fans are eagerly waiting for him to drop some new music. Hopefully, we'll get something by the end of the year.
About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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